Working Methods

Working Methods

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David Ogilvy: Write the way you talk
Naturally.
Nov 11 • 
Matt Ruby
Lena Dunham: Let characters feel pleasure and love
Lena Dunham on what she learned from Judd Apatow.
Nov 4 • 
Matt Ruby
Terry Riley: Don’t know what you’re doing
"Then you’re on the right track, because you’re open to the whole world of possibilities."
Nov 2 • 
Matt Ruby

October 2025

Roger Ebert: Let them identify with you
"Movies are like a machine that generates empathy."
Oct 30 • 
Matt Ruby
Henry Miller: Get beyond pity
"You have to be wiped out as a human being in order to be born again an individual."
Oct 28 • 
Matt Ruby
Steve Martin: Change your tempo
"Unevenness gets the audience attention."
Oct 19 • 
Matt Ruby
Sally Mann: Make many, many pictures
Most of them not very good.
Oct 16 • 
Matt Ruby
Larry Charles: Go to the forbidden places
"I was encouraged to break rules, to offend, to not worry about the results."
Oct 14 • 
Matt Ruby
Christoph Niemann: Convey the rhythm and texture
The artist explains what drawing can and can't do.
Oct 12 • 
Matt Ruby
Rainer Maria Rilke: Come close to nature
"Then, as if no one had ever tried before, try to say what you see and feel and love and lose."
Oct 9 • 
Matt Ruby

September 2025

Massimo Vignelli: Talk up to people
And train yourself to stay away from trends.
Sep 18 • 
Matt Ruby
Chimamanda Ngozi Adichie: Forget about likability
"If you start thinking about being likable you are not going to tell your story honestly."
Sep 16 • 
Matt Ruby
© 2025 Matt Ruby
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